The Joy Brief: Why Our Cities Need to Feel Good Again
Insights from Hunter Research
Our strategy work helps organisations navigate complexity and align decision-makers early. Through research, visioning and collaborative workshops, we define clear direction – shaping positioning, narrative and purpose that guide projects forward with confidence.
From vision workshops and creative alignment to messaging, tone of voice and positioning, our consultancy-led approach provides a strong strategic foundation – reducing risk, building consensus and ensuring every subsequent decision is grounded in clarity and intent.
Making Sense of Place is our research and thought-leadership platform. It explores the emotional, cultural and behavioural forces that shape successful places — helping clients understand not just what to build, but why places resonate, perform and endure over time.
Alongside research, our strategy team produces insight drawn from live projects, market analysis and behavioural understanding. These perspectives help clients see challenges more clearly, test assumptions and make better decisions earlier in the process.
Our senior team contributes thought leadership shaped by decades of experience across brand, development and placemaking. It reflects considered viewpoints on how ambition, creativity and commercial reality come together to shape places that matter.
Insights from Hunter Research
Wim de Raaij - Founder, Nose and Partners
Tom Baker, Founder of Splendid Sounds
General Manager - Kevin Kainz, Sani Resort
Insights from Hunter Research
Owner - Irene Maguire, Caulder Moore
Chief Executive - Steven Medway, Knightsbridge Partnership
Insights from Hunter Research
Founder - Nigel Harris, The Menu Partners
Operating Board Managing Director - Andrew Smith, fabrik
Founder - Susannah Walker, In Her Place
Director - Lucy Saunders, Healthy Streets
Founder - Cav. Diego Masciaga